Wednesday 26 April 2017

MONOTYPE POSTER RESEARCH

Developing the poster for this brief needs to have a similar intent of design as the video. Not necessarily the same style as the type used in my animation is not glamorous or artistic it is very direct and straight to the point so using the same style will just make my poster quite dull and boring. Instead I shall focus on the poster representing the same themes as my animation through a typographic led design. So what are the themes demonstrated in my animation? What is the message? Really it is the misrepresentation of the countries denied entry from Trump's recent ban act. But that is just used as context to the general message of racial discrimination, so the poster (through typography) needs to demonstrate this (the importance of cultural diversity)

First I will need to look at some examples:

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Typographic poster series promoting the Bill Bernbach Diversity Scholarship. Each of the 24" x 36" posters were designed using a different technique of layering typography in order to capture the idea that " Diversity Makes Everything More Interesting". A…:

Typographic poster series promoting the Bill Bernbach Diversity Scholarship. Each of the 24" x 36" posters were designed using a different technique of layering typography in order to capture the idea that " Diversity Makes Everything More Interesting". A…

OK-RM, Graphic Design:


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IBM rainbow 8-bar logo
IBM is proud of our long-standing commitment to fostering diversity, acceptance and inclusion. We strongly oppose discrimination of any kind toward anyone. IBM firmly stands by all of our employees and strives to attract, retain and grow the very best and brightest diverse talent to fulfill our company’s purpose — to be essential.

IBM established an equal pay policy for men and women in the 1930’s, and an equal opportunity policy 11 years before the Civil Rights Act became law. We were among the first companies to include sexual orientation as part of our Equal Opportunity policy, and we extended domestic partner benefits to gay and lesbian employees in the U.S. almost 20 years ago. And our progress has not stopped. We now offer a variety of benefits in 53 countries to same-gender domestic partners or spouses. This year alone we announced the launch of same-gender partner benefits 


Image result for European Day of Languages logo, a symbol of linguistic diversity.

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Aron Jansco's poster is effective as it uses typography to evoke imagery and information simultaneously. The text creates an image of a person riding a bike. Though I cannot read the language used, the large typeface likely relates to bicycling adjs. and thus leads to questions posed in a smaller typeface (which creates "speed" lines).:
Mark Brooks' work for Santamonica:
"Zebra" illustration, 'The Curious Explorer's Illustrated Pocket Companion to Exotic Animals, A-Z', by Marc Martin.:

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Interesting conceptual use of typography. Set vertically with red highlight and placed over the person's eye, it functions pictographically as dripping blood, with the white highlighted text as a needle. Art-historically, it visually relates to El Lissitzky's "Beat the Whites with the Red Wedge".:








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Work / Graphic Design

Minsk’s Jouri Toreev’s unusual abstract graphic design work


Jouri Toreev is a graphic designer from Belarus who we’re ashamed to have only just discovered. Since the mid-1980s, the Minsk-based designer has been creating superbly abstract and painterly graphic design work, as well as more set design-reliant pieces of commercial imagery. His often minimal colour palettes frequently rely on red, and their sweeping unusual shapes give them a feel of eastern European 1960s movie posters. Jouri’s vast portfolio includes a series of unusual calligraphy pieces, where expressive letterforms fill the page in sweeping gestures. Elsewhere he’s also created a series of abstract expressionist-style paintings, ranging from Braque-esque tree scenes to more traditional landscapes and colourful geometry-led compositions.
Uniqlo retail design in London and Europe:

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These Posters Are For Business Owners Who Want to Show Solidarity With Marginalized Groups

Introducing All Are Welcome, a not-for-profit project by FADER contributor Cait Oppermann.

All Are Welcome is a not-for-profit project that seeks to distribute posters that express solidarity with marginalized and oppressed groups across the country, particularly in red states. According to the project's website, the minimal, carefully designed posters are a "simple way to let members of the community know that everyone is welcome inside."

Designed by Cait's friends and collaborators James John-Michael Dunphy Jr. and Jing Jian, the posters are meant for businesses, shops, libraries, classrooms, and any other public and semi-public places run by people who want to take a stand against racism, homophobia, islamophobia, and misogyny. All Are Welcome has downloadable files for home-printing, and they'll also be printing a batch to mail to interested parties. Head to their website to find out more about acquiring a poster and donating to the project.




The New Colossus
Not like the brazen giant of Greek fame,
With conquering limbs astride from land to land;
Here at our sea-washed, sunset gates shall stand
A mighty woman with a torch, whose flame
Is the imprisoned lightning, and her name
Mother of Exiles. From her beacon-hand
Glows world-wide welcome; her mild eyes command
The air-bridged harbor that twin cities frame.
"Keep ancient lands, your storied pomp!" cries she
With silent lips. "Give me your tired, your poor,
Your huddled masses yearning to breathe free,
The wretched refuse of your teeming shore.
Send these, the homeless, tempest-tost to me,

I lift my lamp beside the golden door!"

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