CONTENT

CONTENT

Graphic design theorists and practitioners were illustrated throughout the zine. The extracts and specific quotes researched were written with such substance, it was poetic in a sense. There was no need to include many lengthy paragraphs. 

Quotes are abundant throughout the zine, they’re use was excellent for easy reading, and displaying the message/purpose in a brief, precise, informative format. This was done due to feedback from research, majority stated it was not a very interesting subject, so filling the zine with paragraphs of information would detract the audience.  It also allows for the visual investigation to have more meaning and purposefulness, if everyone reading understands the context.

For example: “When power and control are foremost, moral purpose is reduced to whatever is popular in the marketplace of ideas and commerce, rather than to what is right. This is the guiding principle of bad marketing and bad advertising, and it is also the guiding principle of bad design.” Bauchann’s words echo what Neo is trying to re-evaluate.