Paper stock, printing processes and special finishes all contribute towards the overall look and feel of a piece of printed literature. Although often overlooked because of the additional production cost, special finishes are a great way to create distinctive and memorable print items, especially for high circulation items like business cards. All of the finishes detailed below can be applied to most pieces of print, including brochures, leaflets, invitations etc.
Varnishes (Machine/Gloss/Matt/Silk/UV)
Much like a wood varnish, print varnishes add a protective liquid layer over the paper stock. The varnish is applied after the printing process, but before the cutting and binding of sheets (so production and drying times can be increased). Common types of varnish include; Machine, Gloss, Matt, Silk and UV.
Much like a wood varnish, print varnishes add a protective liquid layer over the paper stock. The varnish is applied after the printing process, but before the cutting and binding of sheets (so production and drying times can be increased). Common types of varnish include; Machine, Gloss, Matt, Silk and UV.
Lamination (Gloss/Matt/Satin)
A thin layer of protective plastic, which is often used on the covers of printed items to add both decorative and protective values. It may not always be visible, but is easily identifiable to the touch as it creates smooth, water-resistant finish. Common types of lamination includes; Gloss, Matt and Satin. A gloss laminate is the easiest to see, and provides a durable and shiny finish.
A thin layer of protective plastic, which is often used on the covers of printed items to add both decorative and protective values. It may not always be visible, but is easily identifiable to the touch as it creates smooth, water-resistant finish. Common types of lamination includes; Gloss, Matt and Satin. A gloss laminate is the easiest to see, and provides a durable and shiny finish.
Embossing and Debossing
Embossing and debossing are similar finishes, where the surface is either raised or pressed into the page. This process brings a three-dimensional appeal to printed items, and works really well on business cards and cover pages. This process works very well in combination with another finish, such as foil stamping.
Embossing and debossing are similar finishes, where the surface is either raised or pressed into the page. This process brings a three-dimensional appeal to printed items, and works really well on business cards and cover pages. This process works very well in combination with another finish, such as foil stamping.
Die Cutting
Die cutting is a technique of cutting out shapes from stock that is used in packaging designs, brochures, folders or business cards with rounded corners. It can be produced using a steel-edged die (constructed by hand), which is fed through a printing press. Die cutting is a process by which a bespoke shape is cut away from the stock material using a cutting template called a die or form. This technique is commonly usqed on folders, business cards and other stationary.
Die cutting is a technique of cutting out shapes from stock that is used in packaging designs, brochures, folders or business cards with rounded corners. It can be produced using a steel-edged die (constructed by hand), which is fed through a printing press. Die cutting is a process by which a bespoke shape is cut away from the stock material using a cutting template called a die or form. This technique is commonly usqed on folders, business cards and other stationary.
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