Heron Preston’ clothing brand is a good example of a brand being associated with a colour, and served as inspiration for Our House’s colour scheme selection. When the audience thinks Heron Preston they associate it to their vibrant orange colour scheme. This diversifies yourself from your competition. It provides a brand with a niche. This does not mean this colour needs to be displayed in every product made from the brand. Companies like Supreme are established with the red box but there clothing does not specifically fit to one colour. It just shows colour can be used to provide a more distinct look for your brand.
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